Geoff Sinn

Senior Partner, IT Managed Services

Geoff Sinn is a highly innovative, results-oriented senior executive who has over two decades of experience in the area of IT Managed Services. He is recognized as a pioneer and thought leader in the industry, and has been a key player in the growth of Managed Services from a niche offering in the 1990’s to an accepted way of doing business today. He has successfully implemented a Managed Services business six times, both as LOBs within larger companies and as stand-alone entities. He has held senior level positions at companies ranging in size from Fortune 500 to raw start-ups; in each case, having full management and P&L responsibility for the businesses he established.

Geoff’s experience in IT Managed Services is extensive covering a wide variety of IT disciplines, including remote monitoring and management; backup; replication; storage; disaster recovery/business continuity; software-as-a-service; email archiving; security; hosting; and cloud computing. He is credited with implementing the industry’s first stand-alone tape outsourcing business, storage utility business, and end-to-end Virtual Business Continuity business aimed at the mid-market. In addition, he built one the most successful Storage Service Providers in Arsenal Digital Solutions which was purchased in 2007 for over $100M. Geoff has a Bachelor of Science degree from the University of New Brunswick and a Masters in Business Administration from the University of Western Ontario, one of the top 20 business schools in the world. Geoff currently resides in Cary, North Carolina.

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